The internet’s influence on every facet of daily life is so pronounced that it’s hard to even imagine what would happen if it were to suddenly disappear—making it all the more incredible to realize that just a few decades ago, it had barely made a mark on the American landscape. One of its key elements in the retail world is Amazon.com,
West Palm Beach Real Estate and the “Amazon Effect”
The company debuted in 1994, and already by 2012 the term “Amazon Effect” had been coined. It referred to the undeniable disruptive effect on the retail industry—both in the marketplace and in its supply chain. It’s worth thinking about in connection with West Palm Beach real estate because of the effect the company has had on the way buyers and sellers think about their choice of where they decide to live.
House hunters generally start out with their main focus set on the traditional West Palm Beach real estate factors: —the size, style, and price they will be in the market for. But place is a basic element, too—not just the region, but right down to the neighborhood. “Location, location, location” is a watchword in residential as well as commercial real estate.
It is there that an Amazon Effect is most apparent. Deliveries dropped from the heavens by drone may not be a reality yet, but the phenomenon of cartons bearing Amazon logos being delivered daily throughout West Palm Beach neighborhoods is now commonplace. Today, the feature that made Amazon Prime membership so popular—free delivery—might be a candidate for the deciding factor in choosing one West Palm Beach property over another. Free delivery has demoted proximity to desirable shopping outlets from its 20th-century prominence into something like an afterthought.
Amazon’s founder, Jeff Bezos, named his company after the greatest river in the world because he intended it to be a comparable behemoth in the goods-delivery industry. Mr. Bezos has never been accused of undue modesty—and the fact that his enterprise is having a measurable impact on even the real estate decisions West Palm Beach house hunters make is evidence that is well deserved.
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For West Palm Beach house-hunters, Amazon Prime delivery isn’t the only cost-free feature available today. When you choose me to help locate and land your West Palm Beach home, my commission is paid by the seller! Call us at (561) 316-6800 to schedule a consultation.
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